Chanel’s Renovated Beverly Hills Boutique Reopens
Chanel invites you to celebrate the opening of their newly renovated flagship boutique in Beverly Hills on Wednesday, August 15. I got my invitation in the mail this weekend and I can’t wait to see it in person!
The boutique’s façade was modeled after a Chanel No.5 perfume box using milky white microglass outlined in blackened steel. The 14,700 square foot, four story building will have two separate entrances for fashion and fine jewelry. A grand interior staircase highlights a series of display terraces past an LED-illuminated wall to the ready-to-wear collections on the second floor where you’ll find custom designed wool and silk carpets bearing Chanel’s classic tweed pattern. The fourth-floor VIP salon pays tribute to founder Coco Chanel’s apartment in Paris with elements such as a fireplace with a rock crystal centerpiece, custom plaster wall finishes and a cast-bronze chandelier. The rooftop penthouse suite will host private client events and features thousands of tone-on-tone LED lights creating Chanel’s iconic double-C logo. There will also be specially commissioned artwork including a porcelain version of Coco Chanel’s signature camellia flowers.
Peek the architect’s rendering of the boutique facade and grand staircase after the jump.
