FASHIONAIR Debuts Online
The curtain is up! You no longer need a password to access the fabulous programs, shopping and style inspiration on FASHIONAIR, a new multi-platform fashion media brand and source for fashion and shopping entertainment. The website is the brainchild of 19 Entertainment founder Simon Fuller and fashion entrepreneur and Net-a-Porter alum Sojin Lee. It is the first fashion site to fully combine original and inspirational high-quality editorial films with interactive shopping solutions and opportunities for viewers to personalize and manage their style. While each feature offers its own experience, all content is integrated inviting the user to discover, share and interact. Become a FASHIONAIR member and create your own fashion file, where you can make shopping wishlists, save the shows you love, upload your personal photos and add quick links to all your favorite labels and stores.
Don’t miss these shows:
• Fashion Insider – get exclusive access to the hottest names in fashion
• Style Profile – meet the tastemakers as they open their hearts and homes
• 7 Days of Chic – 1 well dressed girl, 1 week of outfit choices
• Style Counsel – find out how to wear the latest news now
• Chic Fix – get your weekly fix of fashion news
• Closet Quick Hit – take a peek insider the wardrobes of fashion’s most fabulous and the treasured pieces they can’t live without
• Style Diary – join bloggers on their global adventures
• FASHIONAIR Presents – catch this show for fantastic one off specials
It’s a very slick, well designed site that I’m sure I’ll spend lots of time in!
